20 qualified solar leads in your first 30 days, or we work free until you get themPick a time →
For residential solar installers

20 qualified solar leads in your first 30 days, or we work free until you get them.

Homeowner leads from your own Meta ads, sent to nobody else. In CA, NV, NJ, MA, UT, IL, MD and RI the number is 15. The guarantee is written into your agreement.

Book my strategy callFree 30-minute phone call with Roger & Drew. No obligation.
The guarantee · in your agreement

20 qualified solar leads in your first 30 days, or we work free until you get them.

Most lead companies get paid whether or not the homeowners show up. We don't. If your first 30 days live end under 20 qualified solar leads (15 in CA, NV, NJ, MA, UT, IL, MD and RI), we keep managing your campaign at a $0 fee until your ledger shows the number. You keep funding your own ad spend ($50/day minimum, or $75/day in those eight states to keep the number at 20). Lead definition and service area are in writing before you start.

Lock in the guarantee →
What you get

Everything it takes to fill your calendar.
Nothing you don't need.

Exclusive homeowner leads

They come from your own ads, so the homeowner hears from you, not five installers.

Your own GoHighLevel CRM

Every lead, call, text and note in one place you own.

Instant text-back + reminders

The homeowner hears from you first, in seconds.

Ads built and run for 90 days

Creative, copy, targeting and daily optimization on Facebook and Instagram.

The guarantee in writing

20 qualified solar leads in your first 30 days (15 in CA, NV, NJ, MA, UT, IL, MD and RI), or we work free until you get them.

Dashboard + lead ledger

Every lead time-stamped in a Google Sheet you can check any time.

How it works

From one phone call
to leads in your CRM in 4 steps

01

Phone call with Roger & Drew

30 minutes by phone. We look at your service area, what leads cost you now, and whether this fits.

02

$100 deposit + strategy call

A $100 deposit books your strategy call, where we plan your offer, ads and follow-up.

03

Ads live within 48 hours

We build the campaign, CRM and text-back, then go live inside 48 hours.

04

Pay the balance once you're live

The balance is due only once your ads are running. Then the 30-day clock starts.

The same system, in our insurance accounts

Don't take our word for it.
Look at the numbers.

These results come from R&R's insurance clients, not solar. It's the same system (your own ads, your own CRM, instant follow-up), built around your service area.

Ryan Cicchelli
The Annuity Expert
Annuities
About $120K in new business in his first 30 days
Ryan's result. Not typical or guaranteed.
$12.11per lead
Final expense agency
Final expense
Arizona
$278.55 spent, 23 leads = $12.11 a lead
Our new final expense campaign, Oct 13-19, 2026 (7 days at $50/day). One account, one week. Not typical or guaranteed.
Your guarantee by state

Where you install
sets your lead number.

Lead costs run higher in some markets, so the guarantee does too. This isn't a list of open spots. It's the number we put in writing for your state. Don't see yours? Ask us on the call.

California15 leads
Nevada15 leads
New Jersey15 leads
Massachusetts15 leads
Utah15 leads
Illinois15 leads
Maryland15 leads
Rhode Island15 leads
Every other state20 leads
20 leads at $50/day: every other state15 leads: CA, NV, NJ, MA, UT, IL, MD, RI (or 20 at $75/day)
Compare the options

Most lead companies make you
carry all the risk.

The typical solar lead vendor

  • Same homeowner sold to several installers
  • You pay per lead no matter what shows up
  • Same price every month, forever
  • No CRM or follow-up included
  • When you stop, you keep nothing

Your own system, built by R&R

  • Homeowner leads from your own ads, yours only
  • 20 qualified solar leads in your first 30 days, or we work free until you get them
  • Cost can drop as your pixel learns
  • Your own CRM with instant text-back
  • You keep the ad account, pixel, audiences and CRM
  • Every lead logged in your ledger

Stop buying leads
from people who don't
share your risk.

20 qualified solar leads in your first 30 days (15 in CA, NV, NJ, MA, UT, IL, MD and RI), or we work free until you get them. Book a call and Roger and Drew will phone you. Bring whoever signs off.

Book my call →
20 qualified solar leads in your first 30 days, or we work free until you get them
Guarantee terms are in your agreement: lead definition, service area, $50/day ad budget ($75 in CA, NV, NJ, MA, UT, IL, MD and RI), and calling leads within 5 minutes.
Book my strategy call →